1 August 2013

History

On August 23, 1999, Blogger was launched by Pyra Labs. As one of the earliest dedicated blog-publishing tools, it is credited for helping popularize the format. In February 2003, Pyra Labs was acquired by Google under undisclosed terms. The acquisition allowed premium features (for which Pyra had charged) to become free. In October 2004, Pyra Labs' co-founder, Evan Williams, left Google. In 2004, Google purchased Picasa; it integrated Picasa and its photo sharing utility Hello into Blogger, allowing users to post photos to their blogs.
On May 9, 2004, Blogger introduced a major redesign, adding features such as web standards-compliant templates, individual archive pages for posts, comments, and posting by email. On August 14, 2006, Blogger launched its latest version in beta, codenamed "Invader", alongside the gold release. This migrated users to Google servers and had some new features, including interface language in French, Italian, German and Spanish. In December 2006, this new version of Blogger was taken out of beta. By May 2007, Blogger had completely moved over to Google operated servers. Blogger was ranked 16 on the list of top 50 domains in terms of number of unique visitors in 2007.

Redesign

As part of the Blogger redesign in 2006, all blogs associated with a user's Google Account were migrated to Google servers. Blogger claims that the service is now more reliable because of the quality of the servers.
Along with the migration to Google servers, several new features were introduced, including label organization, a drag-and-drop template editing interface, reading permissions (to create private blogs) and new Web feed options. Furthermore, blogs are updated dynamically, as opposed to rewriting HTML files.
In a version of the service called Blogger in Draft, new features are tested before being released to all users. New features are discussed in the service's official blog.
Screenshot of blog post compose window of Blogger, April 2012
In September 2009, Google introduced new features into Blogger as part of its tenth anniversary celebration. The features included a new interface for post editing, improved image handling, Raw HTML Conversion, and other Google Docs-based implementations, including:
  • Adding location to posts via geotagging.
  • Post time-stamping at publication, not at original creation.
  • Vertical re-sizing of the post editor. The size is saved in a per-user, per-blog preference.
  • Link editing in Compose mode.
  • Full Safari 3 support and fidelity on both Windows and Mac OS.
  • New Preview dialog that shows posts in a width and font size approximating what is seen in the published view.
  • Placeholder image for tags so that embeds are movable in Compose mode.
  • New toolbar with Google aesthetics, faster loading time, and "undo" and "redo" buttons. Also added was the full justification button, a strike-through button, and an expanded color palette.
In 2010, Blogger introduced new templates and redesigned its website. The new post editor was criticized for being less reliable than its predecessor.

Available languages

Blogger is available in these languages: Arabic, Bengali, Indonesia, Bulgarian, Catalan, Chinese (Simplified), Chinese (Traditional), Croatian, Czech, Danish, Dutch, English, Filipino, Finnish, French, German, Greek, Gujarati, Hebrew, Hindi, Hungarian, Indonesian, Italian, Japanese, Kannada, Korean, Latvian, Lithuanian, Malay, Malayalam, Marathi, Norwegian, Oriya, Persian, Polish, Portuguese (Brazil), Portuguese (Portugal), Romanian, Russian, Serbian, Slovak, Slovenian, Spanish, Swedish, Tamil, Telugu, Thai, Turkish, Ukrainian, Vietnamese. Nepali, Farashi

Country Specific Blogger Addresses

Starting in February 2013 Blogger began integrating user blogs with multiple Country Specific URL addresses i.e. exampleuserblogname.blogspot.com would be automatically redirected to exampleuserblogname.blogspot.ca in Canada, exampleuserblogname.blogspot.co.uk in the United Kingdom etc... Blogger explained that by doing this they could manage the blog content more locally so if there was any objectionable material that violated a particular country's laws they could remove and block access to that blog for that country through the assigned ccTLD while retaining access through other ccTLD addresses and the default BlogSpot.com url. However it should be noted that if a blog using a country specific URL was removed it is still technically possible to still access the blog through Google's No Country Redirect override by entering the URL address using the regular BlogSpot.com address and adding /ncr after the .com.

Available designs

Blogger allows its users to choose from various templates available,and fully customize them. Users may also choose to create their own template using CSS. The new design template, known as Dynamic View, was introduced recently. It is built with AJAX, HTML5 and CSS3. The time for loading is 40 percent shorter than traditional templates, and allows user to present blog in seven different ways: classic, flipcard, magazine, mosaic, sidebar, snapshot, and timeslide. Readers still have the option to choose preferable views when the blog owner has set a default view. Some of the widgets (e.g. Labels, Profile, Link List, Subscription Links, Followers and Blog Archive etc.) are available for Dynamic Views. Other templates are chosen by the blogger.

1.WordPress:-

Wordpress is known to be the best blogging platform of 2013.WordPress is one of the most used content management service till date for its attractive management features and its user-friendly behavior.WordPress also offers free sub-domain with almost every WordPress CMS feature.As well as you can register a domain at their inbuilt platform.But some limitations are there,You have to go Premium Service to access Premium Themes and to add a Custom Domain to your blog.

Some of the most Popular Blogs which are running on WordPress Platform,Such as Wall Street Journal Blogs,People Magazine and Tech Crunch.This blogs are currently running on WordPress Platform and more millions are blogs are being managed on WordPress.

Advantages:-


  • A WordPress blog is extremely flexible and can be made to run everything from an eCommerce store to a video-focused tum-blog.
  • Free. The only expenses associated with running a WordPress blog are server and domain costs.
  • WordPress is more than a decade old and has gone through countless updates.
  • WordPress has hundreds of thousands of plugins, courtesy of its vibrant open-source developer community.
  • A huge theme library means you can customize your blog’s appearance to your heart’s content.

Disadvantages:-

  • To take full advantage of WordPress features, you need to host it on your server, which can add significant overhead in terms of hosting, domain and CDN costs.
  • Customization often requires tinkering with code's.

Recommended For:-

  • Pro-Bloggers.(How to Be a Pro Blogger?)
  • Media Companies and business that requires a stable standard for their blogging solution.

2.Blogger:-

Blogger is a free and Powerful blogging platform which is provided by Google with all easy access to Widgets and basic &Dynamic Templates built in it.As well as it offers you a free Sub domain (blogspot.com). It has Dual mode editor with unlimited bandwith It Offers you add unlimited articles Photo's & Videos to Your blog.Some new features like robots.txt editing,Custom 404 Page,Custom Post meta description Custom redirections and much more.Though it is a free service and don't worry about your account because it is secured by Google.As it is Owned by Google so it Offer's you access its all tools to bring up Your Blog.As Well as Helping Your blog it also helps you to make money from your blog through Adsense Program.

Advantages:-

  • Blogger is easy to use for Newbie Blogger better than WordPress.
  • Monetization is easy thanks to built-in Google AdSense.
  • Unlimited Themes and Styles(Third Party Themes)
  • Easy to setup a Custom domain.
  • Unlimited Plugins (Third Party Codes)

Disadvantages:-

  • If you’re the curious type, you won’t be able to customize the site by fiddling with the back-end code.

Recommended For:-

  • Casual & Semi-Pro Bloggers  
  • Businesses that want a simple bogging solution mainly built for internal audiences.

3.Tumblr:-

Tumblr is mainly a micro-blogging platform,other than WordPress and blogger it is focused on blogging frequently. Tumblr is a mixture of twitter and blogging so i think you would not be bored of using it.On sign up you will get a sub-domain (tumblr.com)and if you own a domain then you can easily link up your blog easily.It supports multi user blog and sorts a different type of customization.You can find millions of themes there. Currently Tumblr is hosting 97million blogs with 44billion posts.

Advantages:-

  • Publishing on Tumblr is as easy as you can choose the post-type (image, video, text, or link) and hitting publish.
  • Tumblr’s Control Panel is extremely easy to manage multiple blogs at a Time.
  • Large variety of stunning themes for free of use.
  • Mobile friendly interface; dedicated mobile apps.
  • Ability to publish posts on the fly through SMS, email or audio message.

Disadvantages:-

  • Highly visual design does not encourage text-heavy blogging.
  • Lack of comprehensive CDN, caching, or anti-virus plugins.
  • Emphasis on sharing devalues original content, particular textual content.

Recommended For:-

  • Casual bloggers who want something between Twitter and WordPress.
  • Businesses trying to expand their brand through visual content.

Do Not Spam Your Blog:-

Get in mind dont spam your blog by placing too many ad's from different advertiser's this makes the reader leave your website.This can also be look like Spam you never wanted 4 it to look like.

Readers are humans and they dont want a website that is only built for Google adsense.They are there for the content and so therefore make them happy to read your content.Two or three are the best amount of ads to have on your website.

Ad Color:-

The color of the ad should be coordinated to your blog links and they should look like they are a part of your blog.People are mostly liked to click something that doesnt look like a ad.You need to make the ads look like navigation links of your blog and they are taking you to a new page.

Popping up New Contents:-

Writing up a new content everyday is not a great revelation,but it is proven that it generates the traffic of your blog.I think your are using best keyword density keyword's in your post,if dont use them for better Rankings.Try to Compete other blog's by posting a new & unique content everyday.If you post a new article daily then your chance's might increase of getting clicks on the ad's.

Select the Best Ad Formats:-

Well adsense comes in a lot of different formats.You need to use a banner ad for your Top part portion and Square's & rectangle's for the sidebar.The best formats are 336 x 280 (large rectangle) ads,160 x 160 skyscrapper ads and 300  x  250(Small rectangle) ad.These are the most athentically appealing ads to the visitors and presents the text in a readble format.

Have Proper & Stronger Keyword Density:-

Check your keyword density before you post a article or post on your blog/site.Your keyword density is going to determine the niche of your blog and helps in improving your search results in search engine's.It's a helpful point when you have a good and unique traffic then you're gonna get huge clicks on the ads.

However Keyword density is also going determine the kinds of advertisement is posted on your blog.Use a keyword density tool that so your post isn't marked as spam.This is also helpful to boost your keyword keyword density.

Right Ads Positions:-

The position that your ads are placing is very important for us in getting clicks on the ads.When a Visitor Visit's your blog he scans the blog navigation and checks the headlines to see if the information is relevant to their search.Uisng the liinks as navigation links around the blog is one of the best method of positioning ads.

Put your links at the top and at the bottom of the content.Look you have to check the links look like a part of your blog.By this method you are most likely to get more clicks on your ads.


Before implementing the ad code on your blog make sure that the background colors, Links colour's,Text links and border links correspond with your site outlook.
  1. Ad Placement.
  2. Change the Colour of ads on your Blog.
  3. Reduce total amount of Outgoing links.
  4. Make Sure your ads are clear and visible.
  5. Promote Site With Google Adwords.
  6. Get Targetted Traffic.
  7. Drive Traffic To your blog by Seo and backlinks.
  8. Use adsense Channels to track Performance.
  9. Block blacklisted IP's.
  10. Avoid MFA (Made for Adsense)Sites.
  11. Keep a Track on Your ads.
  12. Use Adword Tools to help Your blog.
  13. Block Low Paying advertisers with Competitive Filters(Dont Overblock you blog with Low Paying Ads.).
  14. Use an Adsense Preview Tool.
  15. Make sure you always publish Fresh Articles on your Blog.
Directories:
Web directories are just like phone books or Yellow Pages, except this time online. Submitting your site to online directories is highly recommended as it improves your site’s SEO (directories link back to your website). Make sure you also submit your site to regional, local and niche directories where your clients are most likely looking for you.
Scrub The Web
DMOZ
Entire Web
Exact Seek
Amfibi
Directorise
Hitalyzer
WhatUSeek
Link Centre
So Much

Social Bookmarking:
Bookmarking your website in popular Social Bookmarking sites is surely a great way of gaining quality backlinks as well as exposing your site to a more broader audience.
Stumble Upon
Delicious
Clip Marks
Blink List
Tagza
Diigo
My Link Vault
Connotea
Links Marker
Faves
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